Ralph Lauren Team USA Olympic Collection Made in China Not USA

In case you hadn’t heard, Ralph Lauren is the designer of the US Olympic teams uniforms for the  upcoming games in London.  Yes, the American designer, who many feel embodies Americana, was selected for this assignment and has come up with a red, white and blue collection to be worn by the athletes, but to be sold  at Bloomingdale’s and on a Team USA website.  But here’s the surprise glitch in this whole patriotic marketing blitz: the clothing is made in China.  All the Team USA uniforms were outsourced and manufactured outside of the United States.  Last night ABC News featured a great story on this, featuring commentary by designer Nanette Lepore.  The story featured New Yorkers’ reactions to the news of the outsourcing, and it was not favorable.  Those interviewed expressed shock that the Olympic uniforms would not be made in the US and employ US workers in the manufacturing process.  Designer Nanette Lepore weighed in saying that the uniforms could easily have been made in the states–and probably for less. “Why shouldn’t we have pride not only in the American athletes, but in the American manufacturers and laborers who are the backbone of our country?” Lepore said to ABC News. “Why? What’s wrong? Why was that not a consideration?”

I couldn’t agree more.  I certainly don’t recommend purchasing from this mass marketing souvenir like collection.  I encourage all my readers to send a strong message to Ralph Lauren and other brands doing this type of work, hire American citizens and keep some work here, especially when is bears the label Team USA.   It’s Team USA, not Team USA Made in China, right?

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3 Comments

  1. Target AddictJuly 12, 2012 at 7:49 pm | Permalink

    I hate hearing stories like this. And what a “non answer” from the Olympic Committee!

  2. Target AddictJuly 14, 2012 at 12:47 am | Permalink

    PS: Emily of the “Cupcakes and Cashmere” is sporting a personalized RL Olympic polo on her blog today. Her readers are telling her how cute it is & how they wish they had one, whereas I pointed out how the uniforms are made in China and it's a disgrace. She hasn't responded to me – she probably doesn't care, as I'm sure she got the polo for free – but I still thing it's a travesty.

  3. AnonymousJuly 27, 2012 at 9:12 pm | Permalink

    I don't know if this is such an outrage as it is a highlight…a highlight on the fact that the US government does not support the US Olympic team in any way…and that clothes made in the US are VERY pricey.
    Worth thinking about the big picture

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