|Pictured: One of the more subdued styles from the Missoni for Target collection.|
Target sent over the complete look book for the upcoming launch of their Missoni for Target collection, and honestly, it’s a bit overwhelming. I’m literally zig-zagging through all 400 plus looks and checking it out. There are fashions for men, women, kids, even babies!! Do you want your baby to wear a Missoni onesie? If so, your prayers have been answered by the Target marketing department. There is even a piece of sectional furniture with the trademark stripes on it for detail.
|Pictured: The Missoni Patio Sectional Furniture is a mere $599.00 US.|
If you love luxury brand Missoni and you love big splashes of color, you’ll go for the clothing and accessories. Providing of course the quality is there. That’s something that no look book can really tell us.
|Pictured: Missoni for Target Boho Chic Look. (courtesy of Target)|
One of my favorite pieces from the collection is this shawl collar knit cardigan for men priced at $49.99. The pictures are really inviting. Check this out, I could see this as a great early Xmas gift.
|Pictured: This men’s sweater is a great look for 49.99 (courtesy of Target)|
Click here to see the entire Look Book and browse the collection. Let me know what you think. Here’s a little collage of the looks for women. There is a swimsuit, lots of colorful cardigans and jumpers, plus some great looking shoes (flats, heels and rain boots/wellies.) The patterns maybe a bit too loud for the average Target shopper who buys Merona or Mossimo, but the accessories may appeal to those buyers. And honestly, bright horizontal stripes are not going to look good on every figure type. So, I’m anxious to see how consumers respond to this collection.
|Pictured: An array of Missoni striped pieces from Tar-jay for Women.|
Ranging in price from $2.99 to $599.99, with the added lure that most items will be less than $40 USD, Missoni for Target will be available Sept. 13 through Oct. 22, 2011 at all Target stores and Target.com. Pending availability, select pieces from the collection, including a variety of online-only items, will be available for an extended run through early December at Target.com.
Note: Racked NY reports that the collection will be available at a special for Fashion’s Night Out (Sept. 8th) in NYC. Target plans to host another pop-up shop at 1095 Sixth Avenue, the Bryant Park location.