Did you know that tomorrow, Nov 6th is the first-ever Beverly Hills Fashion Festival (BHFF)? What will they think of next? It’s like Beverly Hills is seceding from the City of Los Angeles,with their own fashion week. Poor old LA Fashion Week had plenty of snaffus this year (see my earlier post.) with shows being canceled, or not well attended. This event hopes to be different. One difference is all the entertainment industry touches. For starters the show will be hosted by celebrity hair stylist and television personality Jonathan Antin (Bravo’s Blow Out, Shear Genius). Another key difference, this event promises consumers a fashion insider’s view of runaway shows ala New York Fashion Week. A portion of the day’s ticket, merchandise and food sales will be donated to charities designated by participating designers.
For the price of a $25.00 ticket (not a front row seat) fashionistas can watch the show, shop, sip cocktails and sample some h’ordeuvres. A little sipping, a little shopping sounds good pre-holiday! In between shows, attendees will be able to enjoy many festivities including pop-up boutiques by Gypsy 05, Per-fekt Beauty, Custo Barcelona, Skin by Monica and more, beauty and fashion product sampling, gourmet treats and signature cocktails by 901 Tequila and KRÖL Vodka. I’ll be there covering the festivities and hoping to interview the designers having runway shows including from Elie Tahari, and Teresa Rosati, Following is the full schedule.
Elie Tahari – 3:00pm
Elie Tahari will host a runway show with highlights from his Spring 2011 collection recently shown at New York Fashion Week. The Collection was inspired by classic 70′s American sportswear which embraces clean and feminine silhouettes in hues of gold, white and khaki, reminiscent of a sunrise over Malibu beach. In addition, the runway show will include pieces from the designer’s Holiday collection, including fabulous dresses accented with hand beaded sequined detail, as well as specially designed red carpet eveningwear inspired by the glamour of old Hollywood. Each look is accented with stunning gold jewelry and sophisticated accessories, all by Elie Tahari.
Teresa Rosati – 5:00pm
BHFF marks the American debut of designer Teresa Rosati’s highly anticipated collection. Rosati is a leading Polish fashion designer specializing in cocktail, evening and bridal dresses. Following the success of her design debut in 1998, she launched her fashion brand — Teresa Rosati Fashion Studio — and took the international fashion scene by storm touring Germany, Russia, Greece and Italy with her designs. Rosati’s unique collections are marked by elegant style, highest quality fabrics, including best imported silks and glamorous designs crafted for special occasions and red carpet galas. Proceeds from this show will benefit St. Vincent Meals on Wheels (www.stvincentmow.org).
William Rast – 7:00pm (Justin Timberlake funded)
William Rast will feature the FW10 collection on the BHFF runway. The inspiration for the collection is the spiritual, soul searching nomadic biker journey of New America. Textures of leather and denim are gathered together spontaneously, adorned by hand-crafted embellishments to form an eclectic bohemian warrior expression. An eclectic nomadic feel is the center of the mood for the collection and the show. The creativity was focused on William Rast’s core DNA of denim and leather and how to create a novel and strong conceptual expression using these signature materials. You can find most of these items by visiting the William Rast store in Century City Westfield Mall. Proceeds from this show will benefit The Cystic Fibrosis Foundation (www.cff.org) and the LA chapter, Jason’s Ladder.
H. Lorenzo – 9:00pm
H. Lorenzo has delivered tomorrow’s fashion for over twenty years. Fashion visionary Lorenzo Hadar’s penchant for discovering emerging talents in fashion is balanced by his respect for thoroughbred designers. The four H. Lorenzo boutiques are located in the most revered enclaves of Los Angeles and carry the most directional labels. The BHFF’s finale runway show will spotlight avant-garde works from LA-based designers Michel Berandi, Odyn Vovk, Olima Atelier and Skingraft. Proceeds from this show will benefit The Teddy Bear Clinic (www.ttbc.org.za) and the Linor Documentary Project (www.linordocumentary.com).
The event is at the old Robinson May store on 9900 Wilshire Blvd. near the Beverly Hilton Hotel.