Fashion for a Good Cause: Kohl’s Debuts Simply Vera Vera Wang Exclusive Cause Merchandise

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Kohl’s Department Stores has just launched a new line of merchandise designed to support women’s health. The exclusive “cause merchandise” is now online at with 100 percent of the net profit donated to support the fight against breast cancer. And guess who did the  first collection? Well, it’s Vera Wang for her Simply Vera Vera Wang exclusive brand at Kohl’s.  This special collection is available now through December 24, 2010.

The 15-item exclusive collection of Simply Vera Vera Wang cause merchandise includes apparel, accessories, fashion jewelry and home goods and all items are available for just $5 or $10 each. The collection includes a pink ribbon pin; graphic t-shirts; women’s sleep sets with boy shorts; and sequin coin purses in various shades of pink and gray.  The coin purses look way cute and may resolve the problems of coins disappearing into the black hole in the bottom of my handbag.:)  Props to Kohl’s for providing a little fashion for a good cause!

“Our successful Kohl’s Cares cause merchandise program benefitting kids has raised more than $150 million over the past 10 years to support children’s health and education initiatives nationwide. As Kohl’s has recently expanded our philanthropic efforts to support the fight against breast cancer, we are very excited to expand our cause merchandise program with exciting new items that benefit that cause,” said Julie Gardner, Kohl’s executive vice president and chief marketing officer. “The new cause merchandise collection, designed by Vera Wang, represents so much more than beauty and value; it gives our customers an easy way to support a cause that means so much to all of us.”

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Since 2008, Mary Hall has been the author of The Recessionista Blog, which is read by thousands of regular readers in over 160 countries. An internationally recognized expert on the art of the living the good life for less, she has been a commentator on local, national, and international radio and TV shows. Her advice has been featured in over 2,000 media outlets, including The New York Times, Reuters, Life & Style magazine, ABC News, NBC News and now The Huffington Post, among many others.