EXCITING NEWS!!!! If it wasn’t exciting enough that some of Armani’s magic style is available in a lower priced lined called A|X Armani Exchange, we just got a new superstore in Los Angeles on Robertson. The store is humongous. Only in LA- LA Land ( and I say that because I live here, and I say it with love) would you find a store like this. This new store is located in the formerly ultra-luxe Armani Casa home design store, the new A|X store has been made-under to resemble a low key Hollywood nightclub, covering 6,600 square feet with raw concrete floors, chrome fixtures, and blue fluorescent bulb lighted displays. It’s all about the blue lights, right? And I’m not talking about a blue light special here. I’m talking affordable Armani!
The selection in the store is sophisticated and fashion forward. Selections include hand selected seasonal pieces ranging from premium denim and stylish t-shirts to casual dresses, blazers, outerwear and a full spectrum of accessories. But here is the best part, prices start at at $25 US. Of course it’s all lustworthy! Above is one of my favorites, the Asymmetrical Ruffle Top with faux wrap and ruffle at the hem.
Because I know all my readers are not here in Los Angeles, A|X Armani Exchange has generously offered me some gift cards to give to my readers in the United States.
I have two gift cards for $100.00 each, that can be used in store, or to shop online at A|X Armani Exchange. Two lucky readers will be able to shop for free for a selection of Men’s and Women’s clothing + accessories. But wait there is more! I will be giving out a wonderful runner up prize.
One lucky reader (and this can be someone outside the US) will win a new bottle of Emporio Armani’s DIAMONDS Parfum. The Parfum was given to me when I attended the Emporio Armani in store fashion show at the Beverly Hills store. It’s a fantastic scent. The scent retails at Bloomies for $58.00. DIAMONDS was created by perfumer Thierry Wasser. The fragrance is categorized as a gourmand floral, featuring top notes of lychee and raspberry; middle notes of rose, freesia and lily of the valley, and a base of vetiver, cedar wood, patchouli and vanilla. I personally love it, it’s very light and I like the unique floral and raspberry notes.
If you have seen the May issue of French Vogue (with Kate Winslet, Meryl Streep and Penelope Cruise), you’ll note that the new Emporio Armani (RED) T-shirts were featured on the cover. The stretch cotton T-shirts, which together with eyewear and watches are now part of the Emporio Armani (PRODUCT) RED collection, are white with short sleeves and a ‘V’ neck. With a body hugging fit, they have two different serigraph prints on the front with the words ‘(RED) HOT’. Part of the profits from the Emporio Armani RED products go to the Global Fund to help eliminate AIDS in Africa. Oh Mr. Armani, how do I love thee, let me count the ways: A|X Armani Exchange, Emporio Armani Red, DIAMONDS parfum and those outlet stores too!
Now, here’s what you need to do to try to win an A|X Armani Exchange gift card for $100.00 US or the DIAMONDS parfum. To enter to win, just leave a comment here by May 9th, and let me know what you would buy if you could go shopping at A|X Armani Exchange for FREE! Please leave your email address like so (giorgio at yahoo dot com) in your comment so we can reach you if you are the lucky winner.
Let me hear from you! This one is too good to miss!